Finger on the Pulse Research (FOTP) is a B2B research agency that specialise in gathering feedback from key stakeholder groups, in particular, Customers, Suppliers and Employees, by developing and conducting bespoke market research surveys.
These three stakeholder groups are fundamental to the success of any business, yet how often do companies obtain feedback from them, to understand their perceptions of your business, in particular what you do well and what you could improve.
Whether during “normal” times or times of crisis, timely, objective and actionable insights generated through research projects enable businesses to maintain a competitive edge and keep close to the needs of their key stakeholders.
Given modern technology, it is possible for companies to conduct their own research ‘in house’ but that could undermine objectivity and prevent stakeholders from openly providing their views. Finger on the Pulse Research, as an independent and objective B2B research agency are best able to work with you to gather specific feedback from any stakeholder group. It is also a cost-effective solution to outsource the work rather than allocate internal resources to undertake the work.